Growing up in the Twin Cities, I have always had a passion for design and perfectionist nature.
Those deep-seated roots have made me a design-savvy, creative problem-solver with the ability to efficiently and effectively develop strategic brand positioning and lead teams by pushing thinking on big-picture creative direction, all while still being detail-oriented and maintaining solid processes.
At the University of Minnesota and graduated Summa Cum Laude with a Bachelor of Science in Graphic Design. From there, I spent three years in the branding, marketing, and experiential field working with small, local startups as well as iconic international brands. Taking my knowledge of positioning and marketing, I spent six years at Shea Design creating distinct brands and translating them into environmental spaces and crafting unique guest experiences at every touchpoint.
Today, I combine my eclectic design background bringing the Minnesota Timberwolves and Lynx brands to life for our fans — leading our internal design team through brand redesigns, campaign development, uniform designs, story telling, and in-arena experiences and spaces.
In my free time, you can find me cheering on MNUFC with my fellow Dark Clouds in the Wonderwall.
Notable Clients:
Minnesota Timberwolves
Minnesota Lynx
Minnesota Vikings
Minnesota Twins
Surly Brewing Company
Coca-cola
UnitedHealth Group
General Mills
Heineken
Newcastle
Blue Cross and Blue Shield
Best Buy
Golf Galaxy